Digital production responds to the changing needs of the market

Digital production responds to the changing needs of the market

The results of the 2019 CITE Research study, commissioned by Dassault Systèmes, show that 85% of consumers worldwide are interested in personalized retail. Digital manufacturing is becoming more and more important today for global companies that seek to differentiate products according to individual customer needs. To make a “pull” model based on customer demand for mass personalization a reality, manufacturers will need the ability to visualize both their products and their entire production processes, rather than simply “pushing” product out the door.

Digital manufacturing allows manufacturers to virtually experience their entire factory production, from the design function to anticipating the global demand for a particular product. These simulation activities allow manufacturers to better address and shift processes to quickly respond to the competition or to take advantage of new market opportunities.

Platform approach

Connecting departments and systems is no longer enough to achieve the fast-paced innovation. Market leaders are adopting a single digital platform – such as 3DEXPERIENCE from Dassault Systèmes – so that all disciplines can collaborate in real time throughout the product lifecycle, identifying and resolving issues, and involving customers and suppliers in creating the final experience.

The 3DEXPERIENCE platform from Dassault Systèmes enables all stakeholders involved in a project to access the same 3D data in real time. They can use digital manufacturing not only to create new products, but also to model the production process with virtually no investment in the physical process. They can design the tools necessary to make the product and can determine whether humans or robots are more suited to operating those tools. Far fewer physical prototypes of machines and tools must be created, eliminating another source of constant hold-ups. Most importantly, manufacturers can do all this for their global operations, not just a single factory.


Dassault Systèmes

Last Updated on March 8, 2021 by Karolina Ampulska